Resources

Engaging Bloggers to Support Retail Communications

Thirty-One Gifts turned to Cision Comms Cloud™, an all-in-one communications workflow platform, to get more done with limited time and resources.

Bacardi in Good Spirits with Successful CSR Initiative

Using measurement and analytics from Cision, the Bacardi Good Spirited team put its comms focus on the initiative’s softer activities and produced better results with more media opportunities.

Small, Local PR Team Scales for Global Targeting and Monitoring Needs

ReDefining PR turned to the Cision Comms CloudTM, a global, cloud-based communications solution, to manage editorial coverage and online mentions.

Preventing Investment Fraud with the 'Perfect Scam'

Learn how one regulatory agency successfully created buzz with a coordinated, multi-stage campaign, which included Cision's Content Centre and national newswire.

5 Places to Listen to Ensure Your Content Marketing is Spot-On

Feedback is huge when it comes to developing a successful content marketing strategy. And yet with all the noise coming from every angle, it can be challenging to know what exactly you need to pay attention to. Here, we identify five sources that can prove invaluable to you in crafting your content.

Inspiring Change through Strategic Earned Media Opportunities and Audience Insights

Slimming World worked with Cision Intelligence to integrate a variety of measurement and research techniques to evaluate the efficacy of it's entire campaign.

Cision Insights

Cision Insights Success Stories

Cision Communications Cloud

Cision Communications Cloud® Success Stories

How To Create a Powerful Public Service Announcement

If you’re brainstorming a public service campaign, or you simply want some tips on how to better connect with audiences, consider these best practices.

Using Distribution & Database to Soar Past Earned Media Targets

The St. Baldrick's Foundation turned to Cision for help reaching key print and broadcast media contacts in specific markets across the country, all throughout the month of it's head-shaving events.

Crisis Comms Checklist

This 10-step checklist is designed to guide you through a crisis as it happens.

Quick & Easy Guide to Sharing Your News Release with the World

Cision's tip sheet arms you with knowledge to better craft and share your press release and improve impact.

How the National Association of REALTORS® Boosted Earned Media and Audience Engagement with a New Content Strategy

NAR turned to a team of experts at PR Newswire (a Cision Company), who offered them a consultation session to discuss recent media trends and how its content can be optimized to better meet the needs of today’s media.

Trois idées fausses au sujet de l’analyse des communiqués de presse

How to Put the Social into Your Public Relations Activities

Social media—or shared media as we refer to it in the PESO model—is increasingly becoming your most important brand communications channel. Here’s how to put the social into your PR activities.

Canadian Paralympic Committee Drives Awareness with Strong Multimedia Distribution

To drive awareness within the Canadian media landscape, the CPC leveraged CNW (a Cision Company)’s newswire distribution service to maintain a regular cadence of communication with a national audience.

White Paper: Social Media & IR - Rules and Best Practices for Publicly Listed Companies

Streamlining the Pitching Process with Cision Communications Cloud™

Learn how Nardi Media went from discovery to list-building and pitching all within the Cision Communications Cloud™

Putting Content First with Cision's Content Marketing Kit

censhare leveraged Cision’s content marketing kit to encourage prospective customers to concentrate on their content.

Investor Relations

Investor Relations Success Stories

Jackpotjoy Sets the Stage for Success in London with Stellar Analyst Day Web Conference

See why Jackpotjoy turned to Cision to provide a high-quality online and offline conference experience for its global investors.

Building a Robust Earnings Strategy with Multimedia Distribution

See how Cision helped CEVA execute an appealing and robust earnings distribution plan for current and prospective investors.

How CivicAction Empowered Urban Affairs Initiatives with Targeted Distribution

CivicAction leveraged CNW’s newswire distribution service to build a regular cadence of communication, leading to more awareness and interest in its work.

Highly Targeted News Release Distribution Helps Personal Finance Expert Build National Audience

Learn how Michelle Damico Communications leveraged PR Newswire's distribution channels to increase online visibility, influencer pickup and a client's book sales.