How to Follow Up on a Media Pitch: PR Advice From Journalists
Advice for PR and media relations professionals on how to follow up on a story pitch to the media.
7 Lifestyle News Sites By and For the Black Community
We're celebrating Black History Month by recognizing top publications focusing on luxury, leisure, and business for Black readers.
The PR Tools Cision Customers Love Most (and Why)
These are the PR solutions Cision customers can't get enough of.
32 Writing Prompts to Reignite Your Love for Writing
These writing prompts can help you get the words flowing and maybe you'll find another story (or stories) along the way.
2022 Predictions for PR and Marketing: Cision Leaders Discuss Current and Future Trends
Cision leaders reflect on the lessons of 2021 and what's next for the communications industry in the year ahead.
This Month's Top ESG Trends for PR Pros to Know
How are public relations and investor relations talking about ESG? We rounded up the biggest takeaways of the month.
Newsworthy Reasons to Write a Press Release: Part 1: Company Growth
Opening a new business? Expanding operations? Celebrating a milestone? Don't keep that news to yourself.
5 Qualities of a Great PR Pro (According to PR Pros)
PR and comms pros reveal the most important traits needed for industry success.
The Most Effective Influencers, According to Comms Pros
Who should you really target for your PR and marketing efforts? The answer may surprise you.
6 Bad Writing Habits for PR Pros to Ditch in 2022
Make the “new normal” one that doesn’t include these bad writing habits.
12 Lessons to Bring to Your 2022 PR Strategy
What last year's biggest findings taught us about how to plan for the year ahead.
10 New Year’s Resolutions for Writers
Embrace change in 2022 with these resolutions for writers that will help freshen up your routine.
3 New Year's Resolutions for PR Pros in 2022
Ambitious but attainable goals to position you for success in 2022.
2021 Global Comms Report
Cision and PRWeek joined forces to identify the biggest challenges and opportunities for communicators right now.
3 Reasons Multimedia Should Be Part of Your Comms Strategy
There's a little bit of magic in multimedia.
Why You Should Add Infographics To Your Earnings Release
2021 State of the Press Release
We analyzed 100,000 press releases (so you didn’t have to). Here’s what we found.
Cision’s 2021 Global State of the Media Report
We surveyed over 2,700 journalists for our 12th annual State of the Media Report. See what’s top of mind for journalists right now – including what they want and expect from PR pros.
5 Problems Communicators Can Help Brands Solve
These problems will only be further compounded the longer they’re left unaddressed.
Earned Media Attribution: The Last Piece of the Puzzle
Ultimately, earned media should be seen as a tactic within an integrated comms and marketing strategy.
Turning Audience Analysis Into Actionable Results
Download this white paper and watch the on-demand webinar on how audience analysis helps comms pros shape effective campaigns that have actionable results and contribute to ROI.
The 2020 Influencer Marketing Tip Sheet
Download this tip sheet on how to develop and execute an effective influencer marketing strategy.
2020 Fall Toolkit - Stay on Top of COVID-19 Canadian Media Coverage
Receive Daily Media Briefings, Monthly Summary Reports, and access our best quick resources designed to guide you through uncertainty.
A Data Forward Media Strategy Isn't as Hard as You Think
Get this cheat sheet on how to track data in a way that will inform and empower your PR efforts, so no time is lost on data that won’t help you showcase the value you bring.
Measuring Brand Sentiment
Knowing how people feel about your brand lets you plan your strategy going forward, so it’s easier to weather any kind of storm or crisis that comes your way.