Managing Your Communications Plan During a Crisis
Jul 20, 2020

Managing Your Communications Plan During a Crisis

Make sure to have a look at this checklist of the critical elements you need to proof before your next communication during unforeseen events. Don't forget to revisit it throughout a crisis to adapt your plan as the situation evolves.

How to Get Executive Buy-In For a Media Database Service
Feb 15, 2019

How to Get Executive Buy-In For a Media Database Service

How to Get Executive Buy-In For a Media Database Service

The Modern Communicator Playbook: A Guide On Transforming Public Relations And Earned Media For The Better
Feb 07, 2019

The Modern Communicator Playbook: A Guide On Transforming Public Relations And Earned Media For The Better

2019 Content Calendar + Template (Why You Need One And How to Use it)
Jan 02, 2019

2019 Content Calendar + Template (Why You Need One And How to Use it)

Cision's 2019 content calendar and template helps you plan your marketing approach far in advance and take advantage of specific times of year when certain campaigns will thrive.

Building an Influencer Graph: An Earned Media Management Strategy
Jan 02, 2019

Building an Influencer Graph: An Earned Media Management Strategy

Learn more about how to follow the influencer graph model.

Smart Engagement: An Earned Media Management Strategy
Jan 02, 2019

Smart Engagement: An Earned Media Management Strategy

Smart Engagement aims to solve the problem that many modern communicators face today: how to best enlist the media to help tell their brands’ stories.

The Ultimate Media Database Buyer's Guide
Dec 18, 2018

The Ultimate Media Database Buyer's Guide

Learn how to choose a “smart” platform that will identify the most relevant influencers across both traditional and social media who overlap most with your target audience.

Cision Communications Cloud® and Cision Insights Help Pladis Achieve High Visibility into Its Snacking Brands, Along with 360 Degree Measurement
Dec 04, 2018

Cision Communications Cloud® and Cision Insights Help Pladis Achieve High Visibility into Its Snacking Brands, Along with 360 Degree Measurement

To measure and drive its key communications objectives, Pladis worked with Cision Insights and Cision Communications Cloud to achieve high visibility into its snacking brands, along with 360-degree measurement.

2018 Global Comms Report: Challenges and Trends
Nov 19, 2018

2018 Global Comms Report: Challenges and Trends

From talent to traffic, content to consumer activity, this second annual Cision/PRWeek global survey tells the tale of how data and analytics are reinvigorating the comms function and its business-wide impact.

Jay Baer’s 4 Ingredients for Modern PR Success
Nov 05, 2018

Jay Baer’s 4 Ingredients for Modern PR Success

PR and communications have to change…right now. New research suggests that in the fight for budget, earned media is losing out to paid and owned. But you can stop it.

Jay Baer’s 4 Ingredients for Modern PR Success
Nov 05, 2018

Jay Baer’s 4 Ingredients for Modern PR Success

New research suggests that in the fight for budget, earned media is losing out to paid and owned. But you can stop it.

Earned Media Management: The Evolution of PR and Comms
Oct 17, 2018

Earned Media Management: The Evolution of PR and Comms

Earned Media Management: The Evolution of PR and Comms

Oct 01, 2018

Earned Media Uprising: Power PR with True Measurement

A new approach to fact-based earned media optimization reveals how a combination of advanced technology and expert talent supplement existing methods to help revolutionize earned media, communications and marketing decision-making

2018 Fashion & Beauty Pitching Kit
Sep 10, 2018

2018 Fashion & Beauty Pitching Kit

Cision's Fashion & Beauty Pitching Kit gets your brand in front of the most connected fashion influencers and trendsetters.

LG Highlights Longstanding Passion for Design & Innovation through Cision’s Content Centre
Sep 01, 2018

LG Highlights Longstanding Passion for Design & Innovation through Cision’s Content Centre

Using eye-catching visuals from the art exhibition, Cision created an engaging multi-channel news release to help LG commemorate its campaign with world-renowned designer Tokujin Yoshioka.

The Future of AI in PR: Featuring Paul Roetzer
Aug 07, 2018

The Future of AI in PR: Featuring Paul Roetzer

There's a lot of talk about how AI will change the future of PR and marketing, but many are left with unanswered questions.

Leveraging Social Monitoring to Inform Content and PR Strategy
Aug 01, 2018

Leveraging Social Monitoring to Inform Content and PR Strategy

Leverage the Tech Kit’s profiles to connect with the industry’s most influential publications and blogs to help promote your stories, and drive action with your target audiences.

2018 Holiday Gift Guide Pitch Kit
Jul 23, 2018

2018 Holiday Gift Guide Pitch Kit

Cision's 2018 Holiday Gift Guide Pitching Kit connects you with influencers who can help promote your brand.

How to Integrate Google Analytics With Cision Comms Cloud®
Jul 05, 2018

How to Integrate Google Analytics With Cision Comms Cloud®

In this video, Cision Product Marketing Manager, Kevin Miller, explains how PR pros can use web analytics integrated within Cision Comms Cloud®.

Pipeline Communications Delivers Better Results, More Easily, with Cision
Jun 18, 2018

Pipeline Communications Delivers Better Results, More Easily, with Cision

Kellogg’s Work With Cision Insights Creates A Healthy Appetite For ‘Better Starts’ Campaign Coverage
May 07, 2018

Kellogg’s Work With Cision Insights Creates A Healthy Appetite For ‘Better Starts’ Campaign Coverage

To measure and drive its key communications objectives, Kellogg’s worked with Cision Insights to creates a healthy appetite for ‘Better Starts’ campaign coverage.