The PR Tools Cision Customers Love Most (and Why)
Feb 14, 2022

The PR Tools Cision Customers Love Most (and Why)

These are the PR solutions Cision customers can't get enough of.

32 Writing Prompts to Reignite Your Love for Writing
Feb 10, 2022

32 Writing Prompts to Reignite Your Love for Writing

These writing prompts can help you get the words flowing and maybe you'll find another story (or stories) along the way.

2022 Predictions for PR and Marketing: Cision Leaders Discuss Current and Future Trends
Feb 08, 2022

2022 Predictions for PR and Marketing: Cision Leaders Discuss Current and Future Trends

Cision leaders reflect on the lessons of 2021 and what's next for the communications industry in the year ahead.

This Month's Top ESG Trends for PR Pros to Know
Feb 03, 2022

This Month's Top ESG Trends for PR Pros to Know

How are public relations and investor relations talking about ESG? We rounded up the biggest takeaways of the month.

Newsworthy Reasons to Write a Press Release: Part 1: Company Growth
Jan 31, 2022

Newsworthy Reasons to Write a Press Release: Part 1: Company Growth

Opening a new business? Expanding operations? Celebrating a milestone? Don't keep that news to yourself.

5 Qualities of a Great PR Pro (According to PR Pros)
Jan 24, 2022

5 Qualities of a Great PR Pro (According to PR Pros)

PR and comms pros reveal the most important traits needed for industry success.

The Most Effective Influencers, According to Comms Pros
Jan 24, 2022

The Most Effective Influencers, According to Comms Pros

Who should you really target for your PR and marketing efforts? The answer may surprise you.

6 Bad Writing Habits for PR Pros to Ditch in 2022
Jan 20, 2022

6 Bad Writing Habits for PR Pros to Ditch in 2022

Make the “new normal” one that doesn’t include these bad writing habits.

12 Lessons to Bring to Your 2022 PR Strategy
Jan 13, 2022

12 Lessons to Bring to Your 2022 PR Strategy

What last year's biggest findings taught us about how to plan for the year ahead.

10 New Year’s Resolutions for Writers
Jan 13, 2022

10 New Year’s Resolutions for Writers

Embrace change in 2022 with these resolutions for writers that will help freshen up your routine.

3 New Year's Resolutions for PR Pros in 2022
Jan 03, 2022

3 New Year's Resolutions for PR Pros in 2022

Ambitious but attainable goals to position you for success in 2022.

3 Reasons Multimedia Should Be Part of Your Comms Strategy
Nov 11, 2021

3 Reasons Multimedia Should Be Part of Your Comms Strategy

There's a little bit of magic in multimedia.

Takeaways from Cision’s 10th Annual State of the Media Report
Apr 23, 2019

Takeaways from Cision’s 10th Annual State of the Media Report

Our 2019 State of the Media Report is full of insights from journalists and other media professionals on all aspects of the industry. Let's dig into some of the big takeaways before you dig into the full report.

Flipping the Model: Target the right journalists effectively to get the publicity your brand deserves
Apr 17, 2019

Flipping the Model: Target the right journalists effectively to get the publicity your brand deserves

To get the most out of influencer marketing, you need to flip the traditional outreach model by starting with a key element that often gets ignored.

How Cision’s MediaRoom Can Solve Your Comms Challenges in 2019
Mar 28, 2019

How Cision’s MediaRoom Can Solve Your Comms Challenges in 2019

Cision's MediaRoom platform gives communication teams complete control over their online newsroom, allowing them to circumvent organizational constraints and deliver on their goals.

Why New Companies Need Great PR
Feb 05, 2019

Why New Companies Need Great PR

If you’re building a new company’s reputation from scratch, you can’t underestimate the value of PR.

Cision® Expands Earned Media Management Leadership with the Addition of TrendKite
Jan 23, 2019

Cision® Expands Earned Media Management Leadership with the Addition of TrendKite

The addition of TrendKite extends Cision’s vision for Earned Media Management, the unification of tech, data, measurement and analysis to modernize comms.

2019: The Year for Clean Slate Public Relations
Jan 15, 2019

2019: The Year for Clean Slate Public Relations

Now that we're beginning a new year, it’s time to think about starting over when it comes to PR measurement. Read on to learn why.

Cision® Expands Modern Social Marketing Capabilities, Driving the Future of Earned Media Management
Jan 08, 2019

Cision® Expands Modern Social Marketing Capabilities, Driving the Future of Earned Media Management

Cision® expands modern social marketing capabilities with the acquisition of Falcon.io.

How to Identify Influencers as Part of Your Earned Media Management Strategy
Dec 10, 2018

How to Identify Influencers as Part of Your Earned Media Management Strategy

PR pros must shift their approach to identifying influencers by moving to using a consumer-first model. Find out how influencer graph can help.

Strict Release Guidelines Assure Integrity
Nov 30, 2018

Strict Release Guidelines Assure Integrity

Every news release issued by one of our wire services is evaluated against our Accepted Content Guidelines prior to being distributed.

How Earned Media Management Optimizes Comms Campaigns
Nov 27, 2018

How Earned Media Management Optimizes Comms Campaigns

Earned media management provides a strong framework that delivers the much-needed tools and resources to tie PR metrics to direct and impactful results.

Why Data and Tech Savvy PR Pros Are in High Demand
Oct 03, 2018

Why Data and Tech Savvy PR Pros Are in High Demand

From data to content, results from the second annual PRWeek/Cision global survey reveal that PR executives seek the right talent.

Setting the Stage for a Sustainable Diversity & Inclusion Strategy
Sep 19, 2018

Setting the Stage for a Sustainable Diversity & Inclusion Strategy

Read on to learn about the 5 most important steps to start developing a Diversity & Inclusion program at your company.

The Power Behind Nike’s Data-Driven Approach: Calculated Risk Surpasses Controversy
Sep 10, 2018

The Power Behind Nike’s Data-Driven Approach: Calculated Risk Surpasses Controversy

Taking a stance on issues has traditionally been viewed as dangerous and risky territory for many brands. But could data make the risk worth the reward?