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We encourage you to use these resources to supplement your efforts in these times of uncertainty:



Follow Trending Topics around COVID-19 on - Learn how other brands are responding to this pandemic.



Managing Your Communications Plan During a Crisis - Planning and adjusting your responses and actions is key to take control of your brand



A Data-Forward Media Strategy Isn’t as Hard as You Think - How to track data to get a clearer roadmap when adapting your comms plan



Guide to Writing a Great Press Release - A press release template and a checklist of do's and don'ts if you're not sure where to start, or if you just want to brush up



How to Ensure Your COVID-19 Press Release Gets Published - Real examples of approved (and fictional examples of refused) COVID-19 related press releases



COVID-19 Pitching Kit - How to empathetically continue the pitching process