2021 State of the Press Release
We analyzed 100,000 press releases (so you didn’t have to). Here’s what we found.
Cision’s 2021 Global State of the Media Report
We surveyed over 2,700 journalists for our 12th annual State of the Media Report. See what’s top of mind for journalists right now – including what they want and expect from PR pros.
5 Problems Communicators Can Help Brands Solve
These problems will only be further compounded the longer they’re left unaddressed.
Turning Audience Analysis Into Actionable Results
Download this white paper and watch the on-demand webinar on how audience analysis helps comms pros shape effective campaigns that have actionable results and contribute to ROI.
2020 Fall Toolkit - Stay on Top of COVID-19 Canadian Media Coverage
Receive Daily Media Briefings, Monthly Summary Reports, and access our best quick resources designed to guide you through uncertainty.
Measuring Brand Sentiment
Knowing how people feel about your brand lets you plan your strategy going forward, so it’s easier to weather any kind of storm or crisis that comes your way.
Should Your Brand Take a Stand?
Taking a stand as a brand absolutely must be done in a thoughtful and authentic way, or it stands to backfire. Download this guide to learn how to take a stand.
2020 Holiday Gift Guide Pitching Kit
Download the 2020 Holiday Gift Guide Pitching Kit and watch our on-demand webinar to get holiday pitching best practices.
The Next Step: Adapting Your Comms Strategy in Challenging Times
We at Cision want to help, so we put together this approach to best practices for communications in the “new norm”.
2020 Press Release Toolkit
Download this toolkit with our best resources to be fully equipped when writing your next press release.
The (Ugly) Truth Behind PR’s Go-To Numbers
Get this eBook to learn how to determine the true impact of your PR initiatives.
Social Listening for PR and Comms Pros
Download this eBook on the best practices around listening, engaging and monitoring the conversation on social.
7 Steps for PR Professionals to Build Better Relationships With Journalists
Download this guide to learn more about 7 tips on what you should be doing - and what you should avoid - to bring value to this all-important connection.
Canada COVID-19 Media Analysis Kit
The weekly media analysis offers a deeper level of reporting on COVID-19 trends in Canada.
COVID-19 Pitching Kit
In this pitching kit, we asked journalists to share how PR pros can pitch better during COVID-19.
Cision’s Global State of the Media Report
We surveyed 3,253 journalists for our 11th annual State of the Media Report - our biggest ever. Learn what matters most to journalists in 2020.
How to Choose the Best Press Release Distribution Service
Your guide to asking the right questions so that you can pick the best press release distribution and promotion provider for your brand.
Reinventing the Press Release for a New Decade
The press releases of the digital age aren’t limited to the cookie-cutter media alerts of the past. Changes in distribution and audience mean that it’s time to let go of preconceived notions about what a press release should look like or what it must accomplish. It’s a new decade.
Best Practices for Brand Communications in Times of Uncertainty
Resources to support you in times of uncertainty.
Free Resources to Help you Respond to the COVID-19 Crisis
Subscribe to your free COVID-19 Crisis Comms toolkit.
2019 Media Database and Earned Media Toolkit
The Media Database and Earned Media Toolkit is a compilation of some of our best resources on identifying influencers.
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