Alzheimer’s Research UK is one of the world’s largest dementia research charities, funding research breakthroughs that will deliver life-changing treatments for people with dementia. Operated almost entirely on public donations, it’s continuously imperative that Alzheimer’s Research UK develops and executes a flawless communications strategy to ensure it reaches its targeted audiences.
The charity turned to Cision to help increase their visibility, position them as key influencers in dementia research, and ultimately increase their brand profile.
The success story showcases how:
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