Multi-channel media intelligence and insights illustrate key performance drivers of an organization’s reputation management strategy.
Determine reputation drivers
Our comprehensive media analysis program integrates social and traditional media insights to help you identify hot-button issues, measure performance against peers and evaluate how your media strategy impacts brand reputation.
Understand competitor performance
When it comes to measuring results, benchmarking against competitors is key. Cision Global Insights teams measure key metrics, including brand-specific tone and positioning on core reputation drivers to evaluate your performance against competitors.
Obtain metrics on-demand through dashboards
Your brand is your most valuable asset. Stay ahead of forces that affect your brand with Cision’s digital dashboards, allowing you to bridge from thoughtful perspectives on media strategies to current measurement of custom performance indicators.