What's New

Good communication skills are the key to achieving success in many areas of life and the same is true for […]

Cision Contributor - July 18, 2017

As Cision celebrates 150 years of heritage, we took a look at where we came from, which goes far beyond […]

Annemaria Nicholson - July 17, 2017

Summer is a busy time for lifestyle writers and influencers – especially for those who reside in one of Canada’s […]

Cision Media Research - July 14, 2017

After spending hours constructing the most amazing piece of content, the final step is to include a captivating title and […]

Cision Contributor - July 12, 2017

Originally authored and published by PR Newswire’s Jaimee Bruening https://mediablog.prnewswire.com/2017/06/14/7-rules-for-creating-a-successful-lead-generation-form-for-your-blog/  Blogging can (and should) do more than just update readers on […]

Cision Contributor - July 6, 2017

When it comes to branding, we’re hearing the buzzword “authentic” a lot lately. But what does that actually mean? How can a brand like yours be authentic, especially in its content marketing?

Susan Guillory - July 5, 2017

Around here, “change,” “transformation” and “taking it to the next level” are terms used daily — and we’re embodying these […]

Kevin Akeroyd - June 30, 2017

Advances in technology will revolutionize your business, but what if your job is more than just a business to you? […]

Bruce Kennedy - June 29, 2017

Should you give up on using content because you don’t have time or skills to develop it? Nay, my friend. There’s a better solution! Read on to learn more about when it’s right to hire a ghostwriter.

Susan Guillory - June 28, 2017

On May 26th, the Radio Television Digital News Association (RTDNA) presented survey data collected from Canadians by Ipsos Global Public […]

Melissa Meyer - June 27, 2017

Last month, Instagram introduced a feature allowing users to post to Instagram from mobile web browsers. This post will explain how to post directly from a desktop computer, and different best practices as it relates to images, processing, engagement and hashtags on Instagram.

Jim Dougherty - June 26, 2017

Public Service Announcements (PSAs) can be an excellent way to raise awareness for a nonprofit organization — to help bring their mission to life and drive intended actions to help support a cause.

Cision Contributor - June 23, 2017

You know the feeling: You see something on Facebook, Twitter, or Snapchat that you must share with friends.

But what if you’re on the other side of the coin, figuring out how to create content that people will want to share?

How do you make something readers will want to put on their timelines?

Cision Contributor - June 21, 2017

VP Nick Bell explains how he refocused the brand image to better reflect Cision’s vision, which is to elevate the art, science and impact of the communications profession.

Nick Bell - June 20, 2017

As the media landscape has changed drastically over the past decade, brands must acknowledge and implement earned media within their marketing and communications strategies.

Cision Contributor - June 19, 2017
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