Communications Best Practices

How PR Pros are Facing the Facebook Newsfeed Changes Head-On

It may have caused some negative publicity for Facebook among newspapers, magazines and comms professionals, but Mark Zuckerberg’s message in early January made it clear that getting PR traction through the social media giant is about to undergo a major change.

How Can I Integrate Social into My Media Relations Campaigns?

Using Social Selling to Build Better Brand Messaging

Three Ways to Update and Upgrade Your Media List

#CisionChat: What Marketing Tactics Should We Leave in 2017?

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Cision Product News

What PR Can Learn From Digital Advertising

If PR can learn to incorporate the analytical aspects of digital display advertising, it will be primed for great success and further investment.

How to Boost PR Campaigns With Social Data

Cision Enters the New Year with Acquisitions that Enhance Media Monitoring and Analysis

How to Attribute Value to Your Earned Media

Welcome to The New Cision® Blog

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Executive Insights

Conquering Consumer Distrust with Branded Content

Advertising isn’t dead yet, but it’s largely underwhelming, underserving, and interrupting the audiences brands care about most. In fact, 9 out […]

The Rise of Earned Media + What You Need to Know

Three Branding Resolutions Your Business Should Make for 2018

The Gap Between Demand for Content and Our Ability to Measure It

Taking Your Marketing to the Next Level — Without Facebook

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