Communications Best Practices

How Top PR Pros Track Down the Best B2B Influencers

You’re trying to pitch a story about an innovative new product aimed at financial services companies. You check the key […]

Four Steps to Writing a News Release that Converts

Six Ways to Craft Better PR Pitches

Ten Content Types that Boost Engagement & Drive Demand

Three Ways to Turn a Social Media Crisis into a PR Win

View All

Executive Insights

Tips for Strengthening Returns from Micro-Influencers

If you’re not seeing returns from your micro-influencers or brand ambassadors, it’s likely that your brand is doing something wrong.

Why Facebook & Google Can’t Afford to Legitimize Fake News Sources

How Agencies and In-House Teams Bring Out the Best in Each Other

Using Creative Marketing to Get More Earned Media

How PR Can Bring Measurement Into the Digital Era

View All

Media Blog

Meet the Press: Linda Olsen, Global News Calgary

Born and raised in Calgary, award-winning journalist Linda Olsen anchors the 6 p.m. newscast at Global News Calgary. In her 20 […]

Meet the Press: Matt Gurney, AM 640

Meet the Blogger: Marc Smith, 30 Day Adventures

Meet the Press: Drex Wilcomes, CKNW 980

Meet the Blogger: Mariellen Ward, Breathedreamgo

View All

Copyright © 2017 Cision Canada Inc.