Cision’s new Premium Visibility Reports and Web Conversion tracking unlock actionable metrics to help you understand your audience and track the actions they take after reading your press release.
Get to know your audience. Learn more about the specific people who read and engage with your press releases. Cision Impact tracks the demographic and firmographic data of your audience to help you:
- Prove audience reach and message resonance
- Uncover new audience segments
- Leverage data to tell more engaging stories
- Measure PR’s impact on revenue
- Identify true ROI metrics by tracking conversions, such as on-site purchases or leads generated.
For more information on Premium Visibility Reports and to start utilizing this technology, submit your information and your Account Manager will be in touch shortly.