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2019 State of the Media Sweepstakes Rules

  SWEEPSTAKES OFFICIAL RULES NO PURCHASE NECESSARY. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE ENTRANT’S CHANCES OF […]

How Visual Storytelling Can Drastically Elevate Brand Success

In the age of social media marketing, visuals are important because they quickly reach busy and distracted customers.

My Interview with Susan Guillory, President of Egg Marketing

Today I’d like to introduce you to one of our regular contributors on the Cision blog, Susan Guillory. When she’s […]

Live Video Streaming Best Practices for PR Pros

There is an opportunity in the live video space for strategic content given an understanding of your earned media assets, content promotion and proper equipment/connectivity.

Five Sources for Content Marketing Inspiration

Developing a successful content marketing strategy means collecting and implementing important feedback. But with all the noise coming from every […]

Communicating Like Never Before is Easier Than You Think

“You cannot compete for the future if you make decisions about tomorrow based on yesterday.” — Brian Solis

Meet the Press: Antony Robart

This post originally appeared on Newswire.ca If you’re a nighthawk or use the news to wind down from the day, […]

All About Chatbots

Web engineers are revolutionizing the way customers engage with brands by creating digital experiences that mirror in-person conversations and situations using chatbots. We explore why brands should consider creating a chatbot.

Welcome to the Next Era of Media and Communications

This post originally appeared on Newswire.ca It’s a multichannel world. But as customers have become more connected across channels, communicators […]

Ways to Get Reporters to Respond to Pitches

Ninety-three percent of journalists prefer to receive pitches by email, according to Cision’s State of the Media 2016 Report. But with so many brands emailing pitches in the hopes of getting coverage, reporters’ inboxes are getting crowded, and most brands’ messages are getting lost in the clutter.

Could New Regulations for Video Blogs Come to Canada?

Disclosure rules are coming to Canadian bloggers and vloggers one day or another. Another step down that path occurred this week with new regulations out of the United Kingdom.

Cision Canada State of the Media Survey and Contest

Official Rules Eligibility: NO PURCHASE OR PAYMENT IS NECESSARY IN ORDER TO ENTER THE CONTEST.
The Contest is being offered by […]

Testing things

Some October Event Here in my event, October 5, 2017 – October 10, 2017  

5 Tips on being a Better Public Speaker

By Kenneth Evans, Senior Vice President, APEX Public Relations  After nearly 13 years in the public relations industry, one of my biggest […]

Gen Y and Sharing Brand Content

What gets shared on social networks? Does content need to be ‘funny’ in order to get engagement? Our social media […]

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