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How to Start Using AI for Your PR and Communications Efforts Today
For PR and corporate communications professionals who want to start using generative AI tools to enhance their work, but don't know where to begin
How Accor Streamlined and Scaled Their Global PR and Communications Strategy | Cision
Here are four ways that Cision effectively supports Accor’s global communications work.
Journalists Discuss the PR Pitches That Got Their Attention for Better or Worse
For our 14th annual State of the Media Report, we asked journalists worldwide to tell us about the PR pitches that make the biggest impressions.
What Is Earned Media? | Cision
Discover the power of earned media at Cision.com. Get an in-depth definition, explore its benefits and learn from compelling examples.
Cision’s 2019 State of the Media Report
Journalists surveyed feel like less than 25% of the pitches they receive are relevant. How can you make sure your pitch makes the cut?
What Are Brand Mentions? | Cision
Learn more about brand mentions and why they’re important. Discover their impact on brand awareness, reputation management, and customer engagement.
You Know More About AI in Comms Than You May Think
The use of AI in comms isn’t new, but its relevance and vast capabilities are.
Harnessing the Power of AI for PR and Strategic Communications
Lessons from ‘AI and the Future of Comms Teams’
Journalists’ Advice to Future Journalists (And What PR Can Learn, Too)
Our State of the Media Report gathered insight from over 3,000 journalists worldwide.
2019 Media Database and Earned Media Toolkit
Learn how to generate more earned media placements with this toollkit.
Communication Lessons from Nobel Laureate Maria Ressa
Maria Ressa illustrates how brands and communications professionals can make an impact through authentic, purposeful communication.
What Is Brand Equity and How Do You Measure It?
Learn about media monitoring and how it can help your team or business stay ahead.
What is Media Monitoring? Definitions, Examples and Benefits
Learn about media monitoring and how it can help your team or business stay ahead.
Understanding Social Media Monitoring
Learn what social media monitoring is, what benefits it has for businesses, and why it is critical for success in today’s digital marketing landscape.
2019 Crisis Prevention Kit
Prepare a comms strategy before a crisis even strikes, with the help of our Crisis Prevention Toolkit.
The Business Case for Outsourcing Your Daily News Briefings | Cision
How Outsourcing Creates a Win-Win
5 Burning PR Questions the 2023 State of the Media Report Answers
5 Burning PR Questions the 2023 State of the Media Report Answers
Cision's Collin Gerst on the Unique Differentiators of Daily Briefings
a behind-the-scenes look at the makings of a daily briefing, discusses why they are integral to clients’ communication strategies
Tell Your Story, Your Way with Guaranteed Paid Placement
Tell Your Story, Your Way with Sponsored Placement Canada
5 Big Truths Social Data Can Uncover for PR Pros
Jay Baer showcases 5 ways to use social media data to execute and optimize key tasks.
5 Burning PR Questions the 2022 State of the Media Report Answers
5 Burning PR Questions the 2022 State of the Media Report Answers
Strict Release Guidelines Assure Integrity
Every news release issued by one of our wire services is evaluated against our Accepted Content Guidelines prior to being distributed.
How to Put the Social into Your Public Relations Activities
Social media—or shared media as we refer to it in the PESO model—is increasingly becoming your most important brand communications channel. Here’s how to put the social into your PR activities.
Meeting the Needs of a Diverse Client Base
PR agencies work with clients presenting a wide range of needs. Learn how one boutique agency used Cision to help improve workflow efficiencies and offer inspiration to communicators everywhere.