Product Marketing Manager

Beijing, China Product Management Full-time

The Product Marketing Manager is responsible for supporting the go-to-market and development of Cision's suite of products and to educate internal departments on the value and benefits of those products. 

  • Coordinates the efficient deployment of new product releases, including but not limited to: sales enablement materials, messaging, website optimization, and responding to ad hoc product queries.
  • Develops and/or contributes to the creation of content supporting various product lines and ensures the efficient production, localization and delivery of marketing materials
  • Liaises with Product, Clients and Sales to identify product enhancement opportunities and assists Product with the prioritization of product backlog.
  • Acts as a Subject Matter Expert and monitors, tracks and understands the progression and relevance of product enhancements in the marketplace from Sprint cycle to go-live date.
  • Conducts market research, competitive analysis, and customer engagement to identify product gaps, potential new offerings, and methods to continuously improve product offerings.
  • Bachelor’s degree (or equivalent) in Marketing, Journalism, Communications, Public Relations or a related field is required. Experience working in a B2B organization is an asset.
  • Minimum of 4 years of experience in Product Marketing, Journalism, Marketing or Communications is required.
  • Advanced writing / editing skills is required.
  • Bilingual English / Mandarin written communication skills are a strong asset.
  • Working knowledge of current trends, practices and techniques in Product Marketing is required with working knowledge of software development life cycle (SDLC).
  • Proficiency with SharePoint, CRM systems like Salesforce, and Desktop publishing software like Adobe Creative Suite is required.
  • Advanced listening and verbal communication skills to understand stakeholder needs or problems and respond clearly and concisely.
  • Advanced time management and ability to work on multiple priorities simultaneously, attention to detail and organizational skills. 
作为公关、营销和社交媒体管理技术和智能领域的全球领导者,Cision 帮助品牌和组织识别、连接客户和利益相关者,以推动业务成果。PR Newswire 是一个拥有超过 11 亿影响力人群、深度监控、分析的网络平台。它与Brandwatch 和 社交媒体平台一起,为客户提供卓越的解决方案。Cision在美洲、欧洲、中东、非洲和亚洲的24个国家设有办事处。有关 Cision屡获殊荣的解决方案的更多信息,包括新一代 Cision全球企业传播云服务平台®,请访问,并在Twitter 上关注@Cision。
Cision致力于营造一个包容性的环境,让所有员工都能成为真实的自己,并发挥出最佳水平。我们相信,多样性、公平性和包容性对于推动我们的文化、激发创新和实现长期成功至关重要。Cision自豪地与 600 多家公司一起签署了 CEO多元化与包容性行动™承诺,并被 DiversityJobs.com评为 2021 年"最佳多元化雇主"。
Cision 为其作为可以提供平等工作机会的雇主而自豪,并致力于创造一个温馨并多样性的环境。所有合格的申请人都有机会获得工作机会,而不考虑种族、肤色、宗教、性别、性别认同或表达、性取向、国籍、遗传因素、残疾、年龄、退伍军人身份或其他受保护的状态。
请查看我们的全球候选人数据隐私声明,了解 Cision 致力于保护在招聘过程中收集的个人数据。