Influencers have the power to impact your consumers’ buying decisions, but 80 percent of them complain about receiving irrelevant pitches from brands. So how can your brand improve?
The combination of the right message, the right strategy and the right technology can take your influencer strategy from complicated to coordinated.
Learn how to target influencers and leverage them more effectively. Read Cision’s new tip sheet,“The Five Truths of Modern Media Targeting” to find out how to:
- Inform your targeting strategy by focusing on your clients
- Identify the right influencers using the perfect tech recipe
- Get more results from pitches by better targeting your outreach
- Derive true value from your earned media strategy