Take advantage of emerging forces, adjust current tactics and create more effective media strategies by understanding how the market views your competitors.
Listen to market talk about competitors
While it’s important to know who’s in the spotlight, it’s equally important to understand why. We help organizations obtain actionable competitive intelligence from social conversation and news coverage to better position their brand within or across media channels.
Explore global sentiment
Different market segments value different brand attributes. Cision analysts develop briefings based on a faceted, multi-segment approach that surfaces comparative insights from diverse demographics and regions.
Track important criteria
Keep your finger on the pulse of the conversation and competition. Combine our award-winning technology and Global Insights to provide continuous access to track the criteria that matter.